NEWS RELEASE

Contact:
Jay Brewer
847-928-7513

Review: Brugo Mug from Single Serve Coffee.com

Chicago, Illinois  (October, 2005) – When we first heard about the Brugo Self-Cooling Coffee Mug we couldn't have been more excited. Our current crop of travel mugs are a mixture of success and failure. We often burn our mouth or tongue from a very hot cup of single serve coffee in the morning when we aren't patient. Also - we often spill our coffee using the travel mugs we have when we forget to close the top. The Brugo Self-Cooling Coffee Mug has none of these issues.

The promise of the Brugo Self-Cooling coffee mug is that you don't have to worry about burning your mouth or spilling coffee. The Brugo Self-Cooling Coffee Mug has a "Temperature Control Chamber" at the top which measures out a drinkable portion of coffee. It then cools it down to 150-170°F., which provides optimum taste at a comfortable temperature.

The lid has three settings:

"Tip and Cool", which allows you to drink using the Temperature Control Chamber
"Sip" which bypasses the Chamber allowing you to drink like a normal cup
"Lock", which closes the cup.

We started off our experiment picking up a friend at the Airport yesterday morning at 6am. If you're like me, the ability to be rational and make good coffee drinking decisions at 6am is sparse. How did the Brugo Self-Cooling Coffee Mug hold up?

We fired up our trusty Keurig B50 with 16 ounces of Green Mountain Rain Forest Nut Fair Trade coffee. We picked this blend as it's smooth and not too heavy for your first 16 ounces of coffee in the morning. We fired up our Scion XB (yes - I'm a Scion driver) and sped away to the airport with the Brugo on Tip and Cool.

It works. When we tried a straight SIP the coffee was pumping hot, but as we drove down Storrow drive on Tip and Cool, the coffee was slightly cooler and not scalding. The mug has a dial on the top that allows you to dial the lock, sip, or tip and cool. It's very easy to use and while driving not having to constantly shut the travel mug top was also a plus.

The mouth feel of the mug isn't amazing but it's not bad either. I like a little more lip rest in my travel mugs, but after about 10 minutes I forgot all about it when the coffee kept coming out at a constant temperature. We also like the grip surface and translucent appearance of the mug. It's easy to hold and also easy to "Tip and Cool". There are two color sets - the Executive and the Jazz collection. The Jazz collection features vivid colors and the executive has the black, brown, and more subdued sets of colors.

The mug insides have a ring of coffee that gets circulated around to cool it down and release the right amount for a perfect sip. The mug top screws on and locks into place. The mug is very tall for a travel mug, but does fit under the Keurig B50 with no problem when removing the drip tray.

We also really like the lock feature. After locking the travel mug and drinking the last sip from the chamber, we rocked the mug back and forth and nothing came out. Our E3 Travel mug's lock top will come loose - the Brugo didn't. That means you can actually not be afraid of your travel mug when driving around in rough conditions like back roads and of course Boston's every going Big Dig.

When we talked to the folks at Jolex - makers of the Brugo Self-Cooling mug, they informed us that lots of motorcycle riders are really into the mug. Since on the Tip and Cool setting it doesn't scald and splash over you, you can drink using the Brugo on a long ride. Wild!

We can't but recommend the Brugo Self-Cooling Coffee mug. It's simple to use, delivers on its promise, and is a nice looking travel mug. We're also pretty excited to see what other configurations of this technology Jolex USA may deliver. Imagine a smaller Brugo for around the house.

We're going to give it a solid 4.5 out of 5.

-- Jay Brewer
-- jay@blogpire.com
-- http://www.blogpire.com
-- 857 928 7513

.   

Some Sites from Blogpire Productions: http://www.singleservecoffee.com, http://www.kitchencontraptions.com, http://www.shavingstuff.com, http://www.gpslodge.com, http://www.tvsnob.com, http://www.shirtsnob.com

close window